Building a healthy work-life balance can feel impossible. Many workers are constantly connected via smartphones and other electronics and feel they can't break away from the stream of work coming their way. However, there are points at which you have to put up a work-life barrier, both to protect
Having an Up-to-Date Online Presence Increases Business for Your Dental Practice
There was a time when dentists did not have to think much about marketing. You probably started in a practice that already had a client base that was built up over time. You may have a number of loyal patients, but you also need to keep growing your practice. The advent of online marketing has made
Why Local Marketing Matters for Your Beauty Business
While many people love to buy things online, there are still certain items that some people prefer to purchase in person. Products like makeup can be better judged if they are seen up close. When it comes to judging a product's color, monitor screens can vary, thus not giving a true representation
Four SEO Tools and How to Use Them to Build Your Business
Search engines matter. They send traffic to your website. Use them well and they send very targeted traffic to your website. Targeted traffic turns into customers and repeat visitors. This means it's not only where you're placed on the search engine rankings, but the keywords you use as well. You
What to Do about False Positives
Some types of security, especially Norton and McAfee, sometimes give users a false positive. For example, you find the game that you want and you know other friends play it, but it comes up as "dangerous to download". Or you run a scan and it says you have viruses that you realize are really
Nine Tips to Protect Your Website
Protecting your website security is just as important as protecting a physical store’s security. With a store, thieves only have one or two access points but with a website, it can be multiple points of entry that you must protect. 1. Update Software Regularly – No matter what type of
How to Understand the Language of Your Users
When a user comes to your website, blog, social media page or group, do they feel at home? Users should come to your online real-estate and feel as if you know them. The best way to accomplish this is to get to know the language of your users, then use that same language. * Be Concise – On your
The Right Way to Guest Blog
Guest blogging the right way is important, because doing it wrong can cost you. It can cost you viewers, respect, and Google love. The wrong way is to post a generic post, with generic links, to generic blogs without any thought to your goals or audience. The right way to guest blog is to do all of